Technology: Ahead of the upcoming state elections in the country, the popular social media platforms, Twitter and Koo has decided to adopt specific measures to dispel misinformation and help users the credible information.
According to the press release by Koo, it has launched a series of features for the benefit of the users. In an effort to empower, engage and inform voters Koo will launch a dedicated section on the platform for live updates, news about candidates and parties and constituency-level announcements, which will be available in Hindi, Punjabi, Marathi, etc., for the benefit of voters from poll-bound states.
In addition, Koo will offer Chat Rooms in native languages to facilitate healthy discussions and debates on election-related topics in real-time. The Live feature on the platform will allow users to create sessions, invite their communities to participate and capture events live through the interface.
In an effort to build greater trust and public awareness in the election process, the Koo App will roll out informational campaigns in Indian languages to educate voters on their rights and responsibilities. As part of the campaign, Koo will also conduct quizzes on themes like voter registration, downloading of the EPIC card, etc. to provide an engaging experience to users. Furthermore, celebrities and influencers on the platform will be volunteering in voter awareness campaigns. A platform committed to the spirit of free and fair polls, Koo will help to accelerate voter enrollment through its dedicated ‘Election Volunteers’ assigned with registering voters in each constituency.
Twitter, the popular microblogging site too has announced that it has come up with a dedicated search prompt wherein the users can find all the poll related information. The states that are going for polls are Goa, Punjab, Uttar Pradesh, Uttarakhand and Manipur.
Both the Social media platforms have already adopted the ‘Voluntary Code of Ethics’ by the Internet and Mobile Association of India (IAMAI), which aspires to the transparent use of social media during elections. In earlier elections social media was criticised a lot, hope this brings in a new era regards to authentic information on the social platforms.